It’s Gone Viral - the Manchester headquartered social media marketing company - has added three new members to its team.

Callum Martin has joined the business as a senior account coordinator. His focus in on building engaged online communities, creating return on investment for brands via effective social media campaigns and curating viral trends. He has previously worked at Don’t Flop Entertainment, UNILAD and LADbible.

Kaylee Lasseter is It’s Gone Viral’s newest senior video coordinator. During her career Kaylee has worked as a social video creative at LADbible and as a video producer at The Manchester Evening News. Her specialisms include editing, documentary making, production and creating social videos for the youth audience.

The final new starter is Aimee Walker who joins as a community manager apprentice. Before It’s Gone Viral, Aimee was a social media intern at Children 4 Most which runs three nurseries in Ashton-Under-Lyne, Hyde and Audenshaw.

Commenting on her new role, Kaylee said:

“I’ve long admired It’s Gone Viral’s strategic and creative approach so I’m really looking forward to working across the business and putting my skills to good use.”

Andrew Trotman – MD of It’s Gone Viral – added:

“It’s Gone Viral is built squarely on the talents and expertise of our team so it’s essential that we find the right people like Callum, Kaylee and Aimee who share the passion, insight and creativity that we believe sets us apart.”

Over the past few months, It’s Gone Viral has seen a surge in the number of projects that it is delivering for film studios after achieving a 60% increase since the start of the year. It has also reported its highest ever tubular rankings - it is the fourth biggest Entertainment page on Facebook in the UK - whilst its latest viewing figures for 2019 now stand at 2.2 billion views since the start of the year.