PR agency expands international skillset with new appointment

News
03/06/2024


Stone Junction hires experienced content-driven tech B2B account director Marco Giudici. 


Technical PR agency Stone Junction has appointed tech B2B marcom expert Dr. Marco Giudici as account director to strengthen its capability across digital content marketing. Giudici brings over ten years of experience in delivering impactful integrated campaigns for global companies across industrial automation, manufacturing and life safety.

 
Before joining Stone Junction, Giudici worked at deep tech B2B agency Publitek (part of the Next 15 Group) and its legacy brand, Technical Associates Group. His highly-integrated B2B marcom strategy experience ranges from digital PR to content, SEO, social and account-based marketing.


In his previous role, Giudici delivered multiple demand generation and awareness campaigns for leading brands, including Honeywell, Lenovo, DuPont and Eaton. His expertise includes persona and customer journey development, content strategy and lead generation and nurturing.  
 

"A key part of Stone Junction’s mission is to be the biggest independent PR agency outside London and Marco’s appointment will help drive the growth to make that a reality,”

explained Richard Stone, managing director at Stone Junction.

“With over a decade of technical B2B PR experience and bilingual skillset, he is well placed to lead international PR campaigns for companies looking to raise brand awareness with global audiences.”


Born and bred in Milan, Giudici is fluent in both English and Italian and adds to the team’s international skillset. He combines his 360-degree marcom experience with research and journalistic skills.


He previously worked as a teaching and research assistant at Bangor University while undertaking a Ph.D. in history and also worked a journalist in Italy. Before completing his Ph.D., Giudici obtained an M.A. in Modern History from the University of Milan and a B.A. in Political Science and International Relations from the Catholic University of Milan. He also spent a semester in Finland as an exchange student. 
 

“I am excited about joining a diverse team of creative PR professionals, marketers, writers and scientists who strive to transform how STEM companies market themselves,”

commented Giudici.

“I look forward to bringing my marcom, content and research skills to the table, helping cutting-edge companies in engineering and science take their brands to the next level.”


Giudici’s appointment follows Stone Junction’s recent expansion with the addition of account executive Lydia Richards and account manager Ian Bolland. Richards recently graduated with a degree in English and journalism while Bollard is an experienced medical technology news editor. 

https://www.wechangeminds.com/sector/technical-pr/