West Midlands Events Company Rebrands due to Growth

News
27/06/2022

Hoola Events is the new name of Escape Team Events, an events management company that specialises in team building and corporate events.


A West Midlands based, events management company in Coventry has rebranded themselves after changing their business offering to include more services and products for their clients in the UK.


Hoola Events began discussing their rebrand late last year in 2021, after they saw a surge in demand for online team building events, followed by renewed interest for in-person events once restrictions began being lifted.


“Before 2020, our online event offering was modest, but when everyone started working from home, we adapted a lot of our events and even created new products exclusively for businesses wanting to connect with their colleagues digitally”,
explains Alex Sandham, Director for Hoola Events.

“Then when people started making their way back to the office, we saw our physical event demand grow again. Now we have a whole catalog of events that can be adapted for almost any situation.”


Whereas Escape Team Events offered team building activities, Hoola has expanded by offering additional services such as venue sourcing, event production, audio visual solutions and conference production & management.


These additional services were added to keep up with demand from clients, as Alex explained further:

“When people were booking their events, they would ask us if we knew any venues that could fit their group in, or ask whether we could set up the AV equipment for their hosts, sometimes they even wanted us to find the hosts too. We have over a decade's worth of events experience, where we have worked with thousands of venues and hosted as many events. So, we realised we could offer everything our clients needed and more, but it also meant we were no longer defined as just a team building company.”


The rebrand has also brought a new website, which includes all the products and services Hoola Events offers; new staff, including producers and technicians; and a new, virtual conference platform.


Despite being based in Coventry, Hoola Events serves clients across the UK, including Ireland. Their virtual events and services are offered globally, at any time of day.


“We’re not in the habit of saying no,”
Alex continues.
“If someone wants to bring together 500 staff members across the world for a game of party bingo hosted by a drag queen, then we can provide that.”


Hoola Events is now taking enquiries and bookings for their events products and services. More information can be found at their new website: https://hoolaevents.co.uk/